Barcode.tv - an interactive documentary
Co-produced with ARTE France, the project explores our relationship to the objects that surround us. With 100 short films by 30 directors, this collective work for Internet and iPhone aims to shake up our habitual ways of seeing by offering new perspectives on everyday items.
Objects are integral to our lives — they're everywhere we look. We design, manufacture, purchase and use them in response to specific needs or functions. Objects fill our spaces and shape the ergonomics of day-to-day living. Far more than just tools or decorations, they're extensions of our relationship to the surrounding world, actors that play the roles we assign them.
Barcode.tv turns this reality on its head by letting the objects do the talking, in this sense serving as mirrors reflecting who we are. Through the project, the most common object has a story to tell, regardless of the category it falls into.